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Read the case thoroughly and answer the following questions comprehensively.
1. Analyze three ways in which digitalization has changed the retail sector.
Provide a local example to support your answer.
2. Demonstrate three ways in which the COVID-19 pandemic has revolutionized the business operations of companies such as Adidas.
3. Describe the need for a retailer’s strategy to be adjusted in view of the pandemic and the ongoing digital disruption of the retail world.
4. With the use of a local example, describe at least two ways in which the COVID-19 pandemic has affected its operations and list some strategies that can be designed to overcome these problems.